Oscar-winning director honored to be called ‘Muthaf*cka’ by Michael Jordan

Oscar-winning director Spike Lee recently recalled his iconic partnership with Michael Jordan in Nike Air Jordan commercials of the late ’80s and early ’90s in an interview. Lee featured in Air Jordan commercials as the Mars Blackmon character from his first movie She must have it(1986).

Mars Blackmon served as a comedic film for Michael Jordan in commercials. The character was, like Spike Lee, a sneakerhead and an ardent New York Knicks fan.

Lee recently reprized his iconic character in a two-and-a-half-minute reel seen it all celebrating 50 years of Nike business. The 65-year-old director directed it himself, capturing the glorious moments in sports history from different generations.


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The video ends with the famous slogan from old Nike commercials “It must be shoes”.

Spike Lee remembers when Michael Jordan called him “Motherf*cka”

Wieden and Kennedy called Spike Lee to star with Michael Jordan in Nike commercials. Initially, he thought it was a prank by his friends. Jordan was the best player in the league and Spike was a struggling director who just released his first movie.

Therefore, Lee was really surprised that Michael Jordan cast him for the role. He could have cast any established director or actor, but he didn’t. So when Spike asked Jordan the reason behind it, he replied, “Muthaf*cka you wear my shoes!”

I’m here to say, I’m honored that Michael Jordan called me muthaf*cka“said Lee in a interview.

Mars Blackmon advertisements

Mars Blackmon commercials changed Spike Lee’s life for the better. This gave it financial stability and national visibility. A dream come true for any budding director.


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Additionally, he had the opportunity to work with Michael Jordan in his early days of basketball. It really is something out of a basketball fan’s dream. Lee still cherishes those memories.

January 13, 2016; Brooklyn, New York, USA; Actor and director Spike Lee argues with an official during the fourth quarter between the New York Knicks and the Brooklyn Nets at Barclays Center. The Nets beat the Knicks 110-104. Mandatory Credit: Brad Penner – USA TODAY Sports

Spike Lee has established himself as one of America’s greatest directors right now with defining films like Malcolm X(1992) and BlacKkKlansman(2018). But he is still remembered for revolutionizing the sneakerhead movement of the 80s and 90s.


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Watch this story: Michael Jordan and Yvette Prietos’ wedding ceremony in pictures

Nike paid tribute to Lee’s contributions through the Air Jordan Spizike and the Air Jordan 4 Retro “Mars Blackman”. The Jordan Mars shoe line is a testament to America’s rich basketball history.

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